Russian TV channels refuse to pay $120m for rights to show World Cup
Russian football fans are at risk of missing their own World Cup after TV networks are struggling to reach a deal to secure the rights to show games.
The country has invested around $11 billion in preparation to host the 2018 showpiece event but with only 14 months to go until the World Cup finals kick off, governing body FIFA are still looking for a broadcaster to show the games in Russia.
State-run TV channels have flatly refused to meet FIFA’s price of $120 million for the rights to show the tournament – a price at more than three times the amount Russia’s TV companies have previously paid to broadcast the World Cup.
As well as the World Cup broadcast rights, the Confederations Cup rights also haven’t been sold to local TV, despite the tournament – a tune up event for the World Cup also held in Russia – starting in only three months, the Independent reported.